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Lesson 7 of 7

Tags And Events: Recap And Verify

Recap every event, then check your whole container in one pass.

The core loop here is one move: the page pushes an event, a Custom Event trigger matches its name, and a tag (a GA4 Event tag, or the course's Custom HTML stand-in) fires. Enhanced Measurement covers a few of these for free, and YouTube has its own built-in trigger.

Export your container and verify the module below. Enhanced Measurement is a concept lesson, so there's nothing to export for it.

What you covered

Check your knowledge

A quick quiz on what this module taught. Pass it and it counts toward your course certificate; you can retake it any time.

5 questions. Answer all of them, then submit; you need 4 of 5 to pass.

  1. 1. The page runs dataLayer.push({ event: "newsletter_signup" }). Your Custom Event trigger is set to the event name Newsletter_Signup, and the tag never fires. Why?
  2. 2. You track a modal that pushes modal_open and modal_close, each with a modal_id key. What setup captures both interactions with the id attached?
  3. 3. You are sending GA4's recommended share event. Which parameters does GA4 expect with it?
  4. 4. With GA4 Enhanced Measurement switched on, which of these still requires your own GTM work to track?
  5. 5. You want to fire a tag when an embedded YouTube video starts playing. What is the built-in route?

Answer every question to submit.

Verify your whole container

Built everything in this module? Export your container (Admin → Export Container, choose your workspace) and drop the JSON here. We run every lesson's check against your single export, so you can confirm the whole module in one pass. It's checked in your browser, nothing is uploaded.

Drop your container .json here

or browse · checked in your browser, nothing is uploaded

Stuck? Download the reference container for this module and import it in GTM (Admin → Import Container) to compare.

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